Mailchimp vs Drift
Which one should you choose? Here's how they compare.
| Feature | Mailchimp | Drift |
|---|---|---|
| Rating | ★ 4.2 | ★ 4.1 |
| Pricing | $13/mo | Custom |
| Type | freemium | paid |
| Company | Mailchimp | Drift |
| Founded | 2001 | 2014 |
Mailchimp Features
- •Email campaigns
- •Automation
- •AI content
- •Analytics
Drift Features
- •Live chat
- •AI bot
- •Meeting booking
Mailchimp Pros
- ✓Easy to use
- ✓Good templates
- ✓Free tier
Mailchimp Cons
- ✗Gets expensive
- ✗Limited automation free
- ✗Deliverability issues
Drift Pros
- ✓Good for sales
- ✓AI qualification
- ✓Revenue focused
Drift Cons
- ✗Very expensive
- ✗Complex
- ✗Enterprise focused
The Verdict
Both Mailchimp and Drift are solid choices in the marketingspace. Here's a quick summary:
Choose Mailchimp if:
- • You need easy to use
- • You need good templates
Choose Drift if:
- • You need good for sales
- • You need ai qualification